The story about Las Gaviotas is one about a visionary guy who didn’t let himself get stopped by other peoples opinion. He didn’t waiver from his goal and his vision just because it wasn’t going fast enough. Or because he listened to the people who told him it couldn’t be done.

It is in an inspiring story which you can read in The Blue Economy by Gunter Paulli. It is one of many stories that inspire to work towards a Blue Economy, where economic activity supports nature.

About Gunter Pauli

Dr. Gunter Pauli is challenging the green movement he has been so much a part of to do better, to do more. He is the entrepreneur who launched Ecover; those products are probably in many of your homes. He built the largest ecologically-sound factory in the world. His participation in the Club of Rome and the founding of Zero Emissions Research Institute (ZERI) has made an immense contribution to sustainability both in terms of research, public awareness and articulating a visionary direction. He has dedicated himself to teaching and the hands-on implementation of projects that have brought healthy environments, good nutrition, health care and jobs in sustainable commerce to a myriad of places in the world.

Read Gunter Pauli’s book Blue Economy yourself and see if you agree. You can get the book at Amazon to start reading tomorrow.